Managed and BTL Services

Most Comprehensive Field marketing Agency

We provide B2B services to companies in India, working with FMCG and FMCD clients. Our services include Managed Services (sales and merchandising, hiring and training BAs, ISPs, and merchandisers) across MT and GT channels, as well as direct payment.

BTL Services

Maximize your brand’s visibility and engagement with our comprehensive BTL services. Our tailored solutions are designed to effectively connect with your audience and drive conversions into sales.

Services We Offer:

Experiential & Sampling: We provide immersive experiences and product samples to engage your target audience, ensuring lasting impressions that resonate with them.
Audit: We optimize product placement and inventory management, helping you maximize sales while minimizing losses.
Shopper & Customer Marketing: We tailor your marketing strategies to align with the needs and behaviors of your target audience, boosting customer engagement and fostering long-term loyalty.
Data Sourcing & Management: We leverage data-driven insights to make informed decisions and refine your marketing strategies for better outcomes.
FSU and Asset Deployment : We manage the deployment of fixtures, signage, and promotional assets, amplifying your brand’s visibility across India.

Why Choose Us as Your Partner?

Wide Coverage: With a presence in over 230 cities, we ensure that your brand reaches every corner of the market, maximizing its accessibility.
Skilled Manpower: Our proficient, pan-India field force spans 18 states, delivering seamless and flawless execution of field activities.
Proven Success: Our festive and other activations have consistently driven up to a 2X increase in sales, particularly during major festivals such as: a) Diwali b) Dusshera c) New Year

Partner with us to maximize your brand’s potential and make a significant impact in the market through our BTL activities.

How Does It Work?

When a client requires a team—let’s say 100 members—on the ground, Insightful Store takes full ownership of the setup and management. We assemble a dedicated, skilled 100-member team, led by experienced supervisors and coordinated by a Program Manager, ensuring flawless execution and accountability.

Our team is empowered with our proprietary mobile application, designed to optimize workflow and communication. We provide comprehensive training to ensure they are fully equipped to execute tasks with precision and efficiency.

To maintain transparency and performance tracking, we continuously monitor the app inputs, conducting regular audits, and delivering detailed daily reports based on the client’s specific objectives and evolving needs.

With Insightful Store, you benefit from a single vendor managing the entire operation seamlessly, ensuring consistent quality, reliability, and measurable results from start to finish.